Meet CalleoHealth
Helping healthcare
companies from
Seed to Success
Consulting, Marketing Intelligence, and Business Development for Innovative Healthcare and Digital Health Startups
"You’ve got to be very careful if you don't know where you are going...
because you might not get there"
- Yogi Berra
A Formula for Success
Combining insight on current practices and innovative technologies with medical business acumen allows us to create and implement a strategy to accomplish quantifiable results and generate success.
Our team has a combined 20 years of experience working with American and Israeli experts and companies in the healthcare sector. We recognize the challenges our clients face, including:
Bridging the language
cultural and organizational gaps
Telling the story
articulating and/or monetizing the value proposition
Tackling the process
physician and management "buy-in"
Navigating the market
local markets and the American healthcare system
Understanding the hierarchy
American hospital hierarchy and different payer/provider structures
Opening doors
managing and developing relationships with key decision makers
Our firm offers the following services, designed to address the issues above:
Pre-market and early market business development
Outsourced sales team for market-ready healthcare companies
Primary and secondary market research
Market & marketing due diligence
Validated and verified market intelligence
Target market validation
Health economics modelling & reimbursement analysis
Competitive landscape analysis
Value proposition development & validation
Metrics development to better influence decision makers
KOL recruitment
“Incredibly knowledgeable in business development…[CalleoHealth] brings a very professional approach to bridge any cultural gaps…”
Shmuel Shany
President & CEO, Neurolief
“Avi and his team provide a sturdy bridge for the cultural and language divide that inevitably exists in cross-border business..”
Maya Sade
Founder & CEO, Spiral Capital
“... CalleoHealth’s leadership was incredibly insightful and provided us valuable firsthand perspectives on our perceived value proposition and go to market strategy.”
“Avi has a natural talent, backed by great experience, for helping companies to both develop AND execute business strategies.”
“The innovative business model [Avi] built defined the product and connected it precisely to the market demands, while fully leveraging my company's capabilities.”
“Avi is a wonderful person to work with. At every opportunity I have interacted with Avi, he has always been highly professional, incredibly dedicated and always straight forward and reliable. Avi has an amazing professional network and a real talent to identify value for all those involved in interacting with him.”
“...Avi is very well-connected allover, and has a rather large network of connections for commercial deals and fundraising. With his background in business development he can be an excellent participant in many projects.”
“...[Avi's] knowledge, understanding and original thinking has been very valuable in navigating the US market and the entire ecosystem.”
“I have known Avi for many years now and find him to be very strategic, directed, goal-oriented and high energy. His breadth of knowledge is quite astounding, and I have utilized his services on a number of occasions. I am happy to commend him without reserve!”
“Avi is a consultant to a firm where I am Chairman. He is very bright, out of the box and self-managed and motivated. Works on very complex business development and marketing issues where self-initiative is critical since he is initiated and developing the project. I highly recommend Avi and will continue to work with him on projects.”
